Archive for category Email Marketing

Great Tool for Increasing Conversions

If you are in business (not just the internet marketing business) and have a website, the primary job of your website should be to convert visitors & readers into customers.  Doing that is called conversion.

Some websites can do the job directly by offering a product for sale on a page with compelling and persuasive advertising copy, commonly known as a salespage.  Other websites simply capture leads with an email signup tool of some sort.  These tools capture the email address of visitors and allow the site owner to correspond with them using email – often times the most effective ’selling’ technique that a site owner can use.

I’ve discovered a really nifty tool that can help any site owner, blog owner, or list builder increase their list subscribers.  Get all the information about this cool slide up ad / email collection tool.  The slide up ad is much better at converting than popup ads or hover ads because the position of the ad is not obtrusive and doesn’t require ‘closing’ for your visitor to continue using your site.

Aside from being a high conversion rate list building tool, it offers the flexibility of being used as an ‘announcement’ banner which can include hyperlinks to areas of your website that you would like to attract initial visitors to.  It contains over 72 professionally created graphics templates, but also allows you to create your own custom templates.  I consider it the best slide up ad / best footer ad.  Check it out!

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Apartment Marketing Solutions – Hits the Web

I have a new client that just went live with their first redesigned website.  The company provides apartment marketing solutions for multi-family property owners.

The company’s name is Pallaton and they operate their apartment marketing company under the name of Occupancy100.  Their product offerings include:

There are quite a number of advantages to having Occupancy100 handle maketing for apartments on behlf of small, medium, and large apartment property management companies.  The most exciting of the advantages being that the service is FREE!… Well not really it is only free if it doesn’t work.

The company uses a pay for performance model that has been proven across a number of proprties already.  What it means for an apartment owner is that unless the service provides you with more tenants that sign more leases, you don’t pay.  And if it works as well as they advertise, apartment owners will be lining up to take advantage of this cheap source for more renters.

Check them out at: www.apartment-marketing-solutions.com

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